Creating a Eerie Mood Through Poster.
Overview
Poster project based on the movie, "IT Chapter One."
The poster was created by filming typography animation with one of the iconic lines that were mentioned in the movie. I wanted to create something more than a poster, a poster that can still create the eerie mood even in real life.
Mood: Eerie, Eye Catching
Created: 2020
For the initiate process, I've organized the story, mood, and information that the movie contained and created a mood board to set the direction of this project. I wanted to create a poster that is typography-focused yet still invoking the eerie feeling that the movie had.
After a few rounds of attempting the design by just using After Effects to create the poster, I changed my direction to projecting the motion onto the balloon.
