Adobe Creative Jam Winner

Anti-Digital Society

Anti-Digital
Society

This project began as a time-constrained poster for an Adobe Creative Jam themed “Unplugged.” The concept explored presence and disconnection in response to constant digital engagement and was later expanded into
Anti-Digital Society, testing how the idea could scale into a broader cultural and campaign framework while maintaining conceptual clarity.

This project began as a time-constrained poster for an Adobe Creative Jam themed “Unplugged.” The concept explored presence and disconnection in response to constant digital engagement and was later expanded into
Anti-Digital Society, testing how the idea could scale into a broader cultural and campaign framework while maintaining conceptual clarity.

Role

Branding
Motion Design
Marketing Graphics

Challenge

Time and format defined the initial scope and focused on a single, direct idea.

Objective

Create a clear visual language that supports product direction and communication.

Quick Links

Design Approach

Linkedin Post

Solution

Design Approach

The work uses restrained typography, composition, and negative space to emphasize absence rather than activity. Visual elements were intentionally limited to reinforce the transition from a single “Unplugged” moment into a broader anti-digital framing without relying on overt messaging.

Restraint remained a guiding principle as the concept evolved.